Dupe Sites

As a part of my beauty and tech series, I thought I’d share two of my favorite dupe sites. After all, what’s the internet for, if not dissemination of information? Arguably one of the best parts of beauty and digital is the creation of dupe sites. It’s information sharing at its finest.

Temptalia is the holy grail of dupe sites. It’s extremely thorough. Any brand and any type of cosmetic you could want a dupe for can be found on Temptalia. They even take it as far as showing you the percentage of how close it comes to the actual color and lists other colors that also may be similar. I’ve found the answer to many beauty problems here! And it’s a great way to save money but not sacrifice your color intention.

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Dupe That is a site I found via Instagram (they’re definitely worth following). Their website isn’t as sophisticated as Temptalia, but I like Dupe That mostly for their side-by-side comparisons. Their instagram account will make you want to go out and buy everything.

Pretty Well…Connected



What does it mean to be a digital beauty brand? I’ve been thinking a lot lately about the cross-section of beauty and tech. I think tech is such a huge part of our lives and it seems like there are new products, advancements and experiences coming out every day. But what’s up with the beauty industry and why is it taking them longer to catch on to this movement? Well, there are a lot of reasons and I hope to explore some of them in future posts. On flip-side, brands like Sephora and L’Oreal are pioneering in digital and innovation—not just for the industry—but overall, they are setting standards for other brands to follow. According to a 2014 Beauty study by L2, “mass and prestige brands alike are innovating across the Site & E-Commerce, Digital Marketing, Social Media, and Mobile dimensions.” It’s great to see advancement, and L2 also notes that the digital investment is increasing throughout the industry.

H&M Beauty



I am so excited for the new H&M Beauty, set to debut this fall. The packaging looks super luxe,  and the collection will be available in 900 stores worldwide. Is there such a thing as “fast beauty”? Maybe H&M will show us how it’s done.

K-Town Convo

<At The Face Shop in K-Town>

Me: Foot peels are all the rage right now. Super on-trend.

My friend: Um….not sure how to respond to that.

So I didn’t want to weird my friend out by purchasing a foot peel but I’m secretly regretting not buying. Oh well, I’ll be back in K-town sometime soon. I did pick up this really interesting hair mask from Tony Moly. Isn’t the packaging cute? I can’t wait to try it out.


MAC x Cinderella

I know I posted a few weeks ago about how much FOMO I had been having over totally neglecting to purchase the MAC x Cinderella products. Long story short: they sold out instantly and were all over Instagram taunting me.

I had a bit of a Fairy Godmother moment myself and these two beauties magically came into my possession. I have to say, I was really wanting Royal Ball (the pinker color) but I ended up liking the look of Free As A Butterfly (the nude looking color) much more. I could go on and on gushing about the gorgeous pale blue packaging, and  I am clearly not alone in my sentiment.

Both colors are sheer and very very shiny, but I feel like their pigment is understated enough to be practical/appropriate for every day wear.



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I’m not sure what it is about hair that I’m so fascinated by, and when I say hair I mean not just any type of hair, I mean extensions. I have wanted extensions for as long as I can remember, but I didn’t think normal people i.e. not celebrities, got them. Maybe that’s because of the maintenance, or the price, or the price to maintain them. It wasn’t until I moved to Toronto that a place caught my eye, called Doll Bar, a salon that exclusively offered blow outs and extensions. I thought this was the most mind-blowingly-cool idea for a salon, I was ready for this idea to become the next blow-out bar. I soon made my way to New York a few months later, and I thought that there would surely be something similar, this is New York after all. But it seemed the trendiest and most fashion forward place on Earth, was lacking. How could they be missing something like this? Fast forward to 3 years later: Enter RPZL. Just a few blocks away from my office, I stumbled upon this salon back in September when they only had their coming soon signage up. Since then I’ve been patiently waiting for the salon to open up, and now it finally has. (P.S. How about that awesome name?!)

 Here’s a look at their work from RPZL’s Instagram

I think what’s so great about this salon is that they’re breaking down the barriers and misconceptions surrounding extensions. Calling themselves a NextGen Beauty Destination, their website very clearly explains the options for extensions that can be determined based on your budget and lifestyle. Nothing a consultation can’t fix. Not everyone has the time or money to maintain bonded extensions, so RPZL also offers clip-ins and adhesive tape extensions. Clip ins are pretty self-explanatory and low maintenance. Adhesive tape is less damaging to the root but typically only last for 6-8 weeks.  And for those who are wanting more time between salon visits, RPZl’s also offers keratin bonded extensions. They use a high-tech sound activation process  that allows for a quicker application and results in healthier hair due to their unique no-heat method. RPZL only uses 100% Virgin Remy Hair. To break it down: Virgin: no added colors or chemicals, Remy: highest quality of human hair because when cut, the cuticles are kept in tact. (Suggested reading: The Secret World of Black Market Hair Extensions via Byrdie. This was a fascinating read. It’s important to know where your hair is coming from!) 

I really hope that RPZL paves the way for extensions to become more commonplace (but only when done right) in salons.  Equal (beauty) opportunity for all.

Suggested further reading: everything by Christine at xoVain, I learn something completely new every time I read her posts. Plus she has a lot of really great DIY’s with hair.